Galeria do Rock

 

escalators galore at Galeria do Rock. 

Grandes Galerias later known as Galeria do Rock was built at Avenida São João in 1963. next to Cine Art-Palácio. It had 5 floors and one could walk through it and get to rua 24 de Maio where one could find record-shops and department stores. For unknown reasons Grandes Galerias didn't 'catch up' and remained half-empty for more than 15 years. Then, when the downtown area had already descended into decay it gallery 'took off' and now its shop-spaces are filled to capacity. It panders to young Blacks, punks and rock'n'rollers and other tribes.

aerial view of Galeria do Rock taken by a drone. 

Trio Cristal, a musical group from Paraguay who made São Paulo their home pose for a photo inside Grandes Galerias which had just opened in 1963.

Galeria do Rock in the mid-1970s. 

looking out into Largo do Paisandú.

Grandes Galerias was projected by Alfredo Mathias, the same architect who designed Shopping Center Iguatemi, São Paulo's very first shopping mall.